© Jens Leonhardt

Experience the MICE destination Dresden

Whether on a fam trip, educational trip or roadshow

We regularly invite event planners from the DACH region to various Fam Trips and Educational Trips to showcase the developments and diversity of the state capital Dresden, to make new discoveries, refresh memories and make interesting contacts - true to our motto 'Meetings.Moments.Memories'. 

In 2024 we will launch a new roadshow format: Dresden Convention on Tour. In August 2024, we will bring the flair of Dresden directly to Berlin for the first time and offer an exclusive experience in the GourmetLiner, a luxurious restaurant bus. On the bus, we offer regional dishes and an exciting edutainment programme. Together with the Hilton Dresden, the International Congress Centre Dresden, Messe Dresden and the museums of the Dresden State Art Collections, we are travelling to Berlin to convince Berlin customers of Dresden as a congress and event destination.

A small selection from the Fam Trips and Educational Trips of recent years:

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